1. Price
How about your price product?
Whether the price you offer enough of your product compete? It is important to know how about the price of your competitor. You can try to make interesting promos. Promo should not discount. You can give a new prize. For example if consumers buy a product, they will get another product. You can make cross-subsidies.
2. PlaceYou must give attention about development of the layout of the city and the dynamics of development. Do your location is easy to find it? The crowded traffic do not guarantee you will hit store. A safe and convenient parking a lot will be consideration .
3. Promotion
After your business walk along several years, how about your promotion? Try to do strategy promo suitable your market.
4. Consumers Loyality
In this special parts, businessman must familiar with their consumers. Thus, he must know and memorizes names, city, jobs and soon. It is very important if there is a consumer run to the other store. You can communicate by phone or direct visit to the prospective consumer.
5. Merchandise
You can give a souvenir to them. So, they will remember with you and your business. Calender, t-shirt or umbrella. 
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